Meta (Facebook & Instagram) Ads Management
Drive More Sales & Leads
- Demographics: Age, Gender, Education, Job Title, Income, etc.
- Interests: Hobbies, Activities, Brands, Purchases, etc.
- Behaviors: Device Usage, Travel, Online Shopping Habits, etc.
- Locations: Countries, Regions, Cities, Zip Codes, etc.
- Custom Audiences: Website Visitors, Email Lists, App Users, etc.
- Lookalike Audiences: Similar to existing customer segments.
- Campaign Overview: See campaign performance metrics, demographics, and budget allocation.
- Ad Sets: Manage individual ad sets within a campaign (targeting, budget, schedule).
- Ads: Create, edit, and preview individual ad variations within an ad set.
- Billing & Payments: Manage payment methods and billing details.
- Optimization & Troubleshooting: Access tools for optimizing campaigns and troubleshooting delivery issues.
- Settings: Configure campaign settings including campaign objective, optimization goals, and conversion tracking.
- Campaign Performance: Overall metrics for all campaigns (impressions, clicks, conversions, cost).
- Ad Set Performance: Detailed breakdown by ad set (targeting, budget, performance).
- Ad Performance: Analyze individual ad variations within each ad set.
- Audience Insights: Demographics, interests, and behaviors of your target audience.
- Delivery Insights: Analyze how your ads are being delivered (impressions breakdown by device, location, etc.).
- Conversion Tracking: Track specific actions users take after seeing your ads (purchases, sign-ups, etc.).
- Attribution Models: Analyze how credit is assigned for conversions across different touchpoints.
Our Approach to Facebook & Instagram Ads Management
1. What are Meta Ads?
Meta Ads (formerly Facebook Ads) lets you target the perfect audience on Facebook & Instagram. It's like a digital bullhorn to reach new customers, drive sales, and boost your brand.
2. What can I expect from a Facebook & Instagram advertising agency?
By partnering with mk digital agency, you gain expertise to run effective ad campaigns and achieve your marketing goals.
3. Do Meta ads work?
Yes, Meta Ads (formerly Facebook Ads) can be very effective. With strong targeting and creative ad formats, they can reach your ideal audience and drive real results for your business. However, success depends on proper campaign setup, optimization, and budget management.
4. How much should I spend on Facebook or Instagram ads?
Start small (e.g., 300-800/day) to test and learn. Focus on getting a positive return on investment (ROI).
5. How long should I run my campaign?
Brand awareness: Run longer to build recognition. Traffic/Leads/Sales: Run for a specific timeframe.